Senior Customer Education Manager

About AlphaSense: The world’s most sophisticated companies rely on AlphaSense to remove uncertainty from decision-making. With market intelligence and search built on proven AI, AlphaSense delivers insights that matter from content you can trust. Our universe of public and private content includes equity research, company filings, event transcripts, expert calls, news, trade journals, and clients’ own research content. The acquisition of Tegus by AlphaSense in 2024 advances our shared mission to empower professionals to make smarter decisions through AI-driven market intelligence. Together, AlphaSense and Tegus will accelerate growth, innovation, and content expansion, with complementary product and content capabilities that enable users to unearth even more comprehensive insights from thousands of content sets. Our platform is trusted by over 6,000 enterprise customers, including a majority of the S&P 500. Founded in 2011, AlphaSense is headquartered in New York City with more than 2,000 employees across the globe and offices in the U.S., U.K., Finland, India, Singapore, Canada, and Ireland. Come join us! Location: Remote Reports to: Senior Director, Customer Education About the Team: The Customer Education team, part of the Revenue Marketing organization, is a growing, passionate team of four dedicated to putting customers at the center of everything we do. We believe that empowered users are successful users, so we're building scalable, innovative learning experiences that meet customers where they are in the age of AI. About the Role: We're looking for a Senior Customer Education Manager to own our in-app education strategy and execution. This is not a role for someone who wants to maintain the status quo, as you'll set the vision for how we use in-app experiences to drive user activation, adoption, engagement, and retention, and you'll own the measurement frameworks to prove it's working. You'll report directly to the Senior Director of Customer Education and serve as a strategic partner to Product, CS, and Marketing. You’re someone who can speak the language of product managers, influence GTM prioritization, and ensure education is embedded into the product release process from day one. Who You Are: • 8-12 years of experience in customer education or a closely related field, with meaningful experience (3-5 years) owning in-app guidance or digital adoption strategy • Hands-on experience with in-app guidance platforms (Chameleon, Pendo, WalkMe, or similar) with the ability to both build and strategize • A natural collaborator with Product teams: you understand how PMs think, can translate technical roadmap language into education strategy, and know how to influence without authority • Data-driven and experiment-minded, you set ambitious targets, design tests to validate assumptions, and aren't precious about iterating when data says to • Comfortable with AI workflows and automation tooling, and excited about using them to scale high-quality education experiences • A consultative problem-solver who digs into the root cause before jumping to solutions; you design for the actual problem, not the stated request • Experienced navigating cross-functional complexity and a rapidly evolving product: you know how to align stakeholders, manage competing priorities, and keep initiatives moving (with the end user always in mind) • A strong communicator who can present strategy and results to leadership with clarity and confidence What You’ll Do: • Own the in-app education strategy and motion, setting quarterly OKRs, aligning to product launches and GTM initiatives, and extending education beyond early onboarding into activation, adoption, and renewal • Administer and evolve our in-app guidance platform (Chameleon), leveraging expertise across tools like Pendo, WalkMe, and similar to build, iterate, and personalize onboarding and adoption flows for core personas and segments • Design sophisticated in-app learning experiences that incorporate behavioral triggers, persona-based personalization, and progressive disclosure, including how-to videos, tooltips, and interactive guides • Serve as Customer Education's primary partner to Product, building trusted relationships with Product Marketing, PMs, and product leadership. You’ll embed education into the build & release process from day one, and influencing GTM decisions through behavioral and educational insights • Establish testing and optimization frameworks for in-app experiences, running structured A/B experiments and connecting education outcomes to product adoption, onboarding activation, and revenue metrics • Leverage AI-powered workflows and automation to increase manual process efficiency, accelerate content production, and improve experience delivery, and help establish best practices around AI tooling for the broader team • Collaborate cross-functionally with Product Marketing, Customer Marketing, Customer Success, and Sales to align in-app education with…